AandEWatches.Info

This has been a topic of debate lately, and I think it is rather simple to keep your Rolex and other luxury watches clean. Simple soap and water is what I have been using for over 15 years on all my high end watches with bracelets. I will say that using a dishwashing detergent is not advised as people have stated that the grease cutting properties will dry out the gaskets prematurely. If you wash your bracelet regularly there is no reason why a mild hand soap and your fingers won’t wash your watch effectively. If you use a moisturizing soap for your hands and that doesn’t dry out your hands then your bracelet and watch will not be harmed. I rinse my Rolex on a weekly basis and have never had any issues of build up on them. Make sure that the crown is tight and does not come loose. If you see any condensation take have it repaired immediately.
Now this is just a guide and is not the only way to wash your Rolex. Some people like to use a soft brush, but I have never had the need to do so.

Tags: luxury, rolex, watches, cleaning watches

Not Rolex watch but the name itself is valued today at $3.56 billion by the famed branding consultants Interbrand.

Every year Interbrand puts a value on the brands of companies and their products; the winners can best be described as “the usual suspects”. Coca Cola comes top with a brand value of $76 billion, closely followed by Microsoft Windows at $70.2 billion.

Rolex comes in at number 55 on the list, not as bad as that may seem, they are the only watch company on the list and the only other Swiss company apart from Nestle to even appear on the list.

Even more amazing is the fact that the value of the Rolex brand has increased by 47%, in the last 12 months (whilst Coca Cola, for example, has lost 13% of its value).

Tags: rolex+watch, submariner, used+rolex, rolex+submariner, rolex